Category Archives : E-commerce

CS-Cart: Ideas to Improve Brand Loyalty Through Email Marketing

Mar 30, 2017 Gomby E-commerce ecommerce, email marketing

At one point or another, we all need inspiration to do our jobs better. It doesn't matter whether you're a marketing veteran who has navigated through years of changing technology or a newbie fresh out of college -- we all need examples of outstanding content. It helps us get through creative ruts, make the case to our boss for experimentation, and improve our own marketing.
If your business is not using email marketing to create brand loyalty, then you're missing an opportunity. Here are seven strategies to get you started.

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CS-Cart: How ecommerce marketers can create a winning cart abandonment email

Feb 22, 2017 Gomby E-commerce ecommerce, email marketing

When a potential customer visits your store, adds items to their cart, and begins to checkout, but doesn't finish - that's called an abandoned cart.
Abandoned carts are a pretty big problem for most merchants - and one of the most effective ways to recover them is with a series of emails triggered to the potential customer after they abandon.
Let's look at some ways to minimize annoyance with abandoned cart emails.

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CS-Cart: Update Your Marketing Strategy for 2017

Nov 17, 2016 Gomby E-commerce ecommerce, marketing
The new year is coming. How will you be changing up your marketing strategy for 2017? This post draws inspiration from top small business leaders that you can use.
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CS-Cart: Great Summer Marketing Strategies

Jul 12, 2016 Gomby E-commerce ecommerce, email marketing, marketing
For many businesses, summer can be a slow season. The majority of customers are busy on vacation and enjoying their time off. While one approach to this decrease in business is to use the time for your own vacation, store renovations, etc., sometimes all it takes to spur summer sales is a unique marketing strategy. Here are some great ideas to help your business beat the Summer Slump.
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CS-Cart: Tips to Power-Up Your Site Search

Jan 27, 2016 Gomby E-commerce ecommerce, marketing
Ever wondered why the first result you get when you type "Harry Potter" on Amazon is an Amazon instant video? Or how does Apple know how to recommend Ipads, Iphones, when you merely type "ip" in the search box? Or why is it that those big brand names return search results so fast? The answer is simple. These very successful companies realized how important search is to engage their users. They continuously invest in search technology to optimize both their user experience and promote their own chosen product at the same time.
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CS-Cart: Strategies to Boost End-of-Year Sales

Dec 9, 2015 Gomby E-commerce ecommerce, marketing
Consumers like to spend money during November and December. Businesses spend more too, distributing profits and budgets to prepare for Uncle Sam. The biggest sale season of the year is coming sooner and sooner, have your site been well prepared for it? Make your organization’s year-end giving initiative count by following these simple rules.
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CS-Cart: Comparing Email Marketing Services

Nov 4, 2015 Gomby E-commerce ecommerce, email marketing, marketing
In order to make a significant income from your online business, you need an email service. You'll use email to make offers to your subscribers. But which one should you use?
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CS-Cart: Simple Strategies for Decreasing Shopping Cart Abandonment

Oct 8, 2015 Gomby E-commerce abandoned carts, ecommerce, marketing

Discouraged by the abandoned carts on your ecommerce site?

Shopping cart abandonment remains a major ecommerce concern. To help manage this problem, here are tips to help significantly lower shopping cart abandonment.

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CS-Cart: Starting Email Marketing - Things You Need To Know

Aug 19, 2015 Gomby E-commerce ecommerce, email marketing, marketing

Should you be using email marketing?

How do you stay in touch with your existing customer base? Do you have a database of customer email addresses? Are you taking full advantage of this information? Need to communicate to your customer’s on a recurring basis? Do you have a new product or service to announce?

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CS-Cart Blogging For Need or For Greed

Nov 28, 2014 Gomby E-commerce ecommerce, marketing
Are you thinking about starting a blog right now or in the near future? Well, what's taking you so long? Its important to know your reasons for starting your own blog. There are millions of blogs out there, however just because there are lots of them, it doesn't mean that each and every blog is doing well financially. It's common knowledge that you can make money blogging, however do not allow greed to overshadow your main purpose. Greed can ultimately lead to your site's downfall if you are not careful.
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